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Mission, Values, and Philosophy

Company Mission

Our mission is to provide the finest recreational and commercial marine power products available, at competitive prices and with exceptional levels of service and technical support, while always operating in alignment with our Core Values.

Company Core Values

The following are the Core Values of Boatswain's Locker. All decisions and actions by employees are guided by these principles.

  • Integrity - Doing the right thing.
  • Trust - Doing what you say you are going to do.
  • Honesty - Telling the truth even when it is difficult.
  • Teamwork - Working together to achieve common goals.
  • Accountability - Taking 100% responsibility for your behaviors and decisions.
  • Quality - Meeting or exceeding internal and external customer's expectations and requirements.

Company Guiding Philosophy

  • Build Trust - We understand that the fundamental condition that must exist between people for their interactions to be mutually productive and satisfying is that they must trust one another. Everything hinges on that. Building trust between all people within our organization and with all those outside our organization requires open communication and absolute adherence to our Core Values.
  • Set High Standards of Performance - We understand that to be the leader in our industry requires us to define what greatness is, and then measure our performance against that standard continually.
  • Seek Continuous Improvement - We understand that in order to achieve excellence we must always look for ways to improve everything we do. Every day in every way.
  • Focus on the Customer - We understand that satisfied and loyal customers are our life blood. Our very purpose is to provide them what they need, when they need it.
  • Be a Destination Employer - Our most valuable assets are our employees. We treat each individual with respect and offer opportunities for personal development and professional advancement. We recruit the best people and want them to never wish to leave.
  • Run It Like a Business - We pay constant attention to business fundamentals to ensure profitability for our financial strength, security, and longevity.